About us - Matt Brookfield

About Matt Brookfield

Matt Brookfield, a dedicated business coach specialising in empowering cleaning business owners to realise their dreams and achieve the thriving companies they envisioned when they first started. With over 23 years of experience in the industry, I have a proven track record of building multiple seven-figure businesses that stand out in a competitive landscape.

As the UK's only cleaning mentor, our goal is to help you succeed in the cleaning industry!

Why choose Matt as your coach?

Specialised Coaching

As the first coach to specialise in the cleaning industry, I bring a unique perspective and proven strategies that are relevant to your specific challenges and opportunities.

Proven Track Record

With a history of successful exits and thriving businesses, I’ve navigated the ups and downs of entrepreneurship, and I’ve learned invaluable lessons that I am eager to share with you.

Personalised Approach

Every business is different. Together, we will craft a coaching plan that aligns with your vision, goals, and unique circumstances to ensure you achieve meaningful results.

Fast Track

I have made most of the mistakes, so you won’t! I can fast-track you to the next stage of your journey! It’s clear, simple, and effective, but you must put the work in.

Book a discovery call

Working with Matt has been transformative for my business. He is incredibly insightful, kind, and genuinely cares about my success. I value the time we spend together and look forward to our continued partnership. I truly don’t know what I would have done without his guidance!

Matt is exceptional in nurturing small businesses to discover their potential and achieve growth. His creative approach and innovative mindset redefine marketing strategies. Thanks to his guidance in the world of exterior cleaning. We wouldn’t be where we are today—I'm incredibly grateful!

I’ve been fortunate to work with Matt over the past three years. His support has helped me gain clarity about my business, attract clients, and stay motivated. Every conversation leaves me energised and ready to take action.

My journey began long before I entered the realm of entrepreneurship. I spent 23 years in uniform with the British Army and later with the Fire & Rescue Service, where I honed my leadership skills and developed a deep understanding of accountability, teamwork, and resilience. These experiences have shaped my approach to coaching, allowing me to provide my clients with practical, no-nonsense advice tailored to their unique situations. Success in business comes down to clear vision, strategic planning, and unwavering accountability. My mission is to partner with cleaning business owners to identify obstacles, implement effective strategies, and provide the support needed to scale their companies to new heights. Together, we will transform not just your business, but the way you live your life—so you can reclaim your passion and purpose. If you're ready to take your business to the next level and create the life you’ve always wanted, I’m here to help. Let’s connect and embark on this transformational journey together!