Matt Brookfield

Why choose Matt Brookfield

My journey is one of resilience, dedication, and an unwavering commitment to success. Coming from a working-class background with strong values, I left school with no formal qualifications and joined the British Army at the age of 16. My 17 years in the Army instilled me with the discipline and leadership skills that continue to shape me as a man, leader, and father.

In 2002, I took the leap into entrepreneurship by launching my first business—a window cleaning company. I eventually achieved a successful exit from that venture, but my next challenge was even more ambitious. I founded a cleaning and maintenance company that I scaled from the ground up to over £2 million in revenue at its peak, employing more than 100 staff. Unfortunately, like many businesses, we faced the devastating effects of COVID-19, which ultimately led to the company entering voluntary liquidation. This experience taught me invaluable lessons about resilience, adaptability, and the importance of solid foundations.

Why choose Matt as your coach?

Specialised Coaching

As the first coach to specialise in the cleaning industry, I bring a unique perspective and proven strategies that are relevant to your specific challenges and opportunities.

Proven Track Record

With a history of successful exits and thriving businesses, I’ve navigated the ups and downs of entrepreneurship, and I’ve learned invaluable lessons that I am eager to share with you.

Personalised Approach

Every business is different. Together, we will craft a coaching plan that aligns with your vision, goals, and unique circumstances to ensure you achieve meaningful results.

Fast Track

I have made most of the mistakes, so you won’t! I can fast-track you to the next stage of your journey! It’s clear, simple, and effective, but you must put the work in.

Today, I am proud to lead two successful companies: a fire and security company, and a roof cleaning business. Both have been built from scratch and stand as testaments to the principles I've learned over the last two decades. Alongside my entrepreneurial ventures, I have spent ten years serving as a firefighter, giving back to my community and enhancing my personal brand. Mentoring has always been integral to my life. From my early days as an instructor in the Army to mentoring within my own companies, I have fostered a genuine passion for seeing others succeed. I bring a wealth of knowledge and experience to the table, coupled with an unyielding drive to make a positive impact.

I believe in honesty and straightforwardness; I don’t tolerate foolishness, and I say things as they are. This approach, combined with my dedication to helping others navigate their paths, sets me apart as a mentor and coach. If you're looking to overcome challenges and accelerate your business growth, I'm here to help unleash your potential and guide you toward success. Let's build something great together!

Lets take your Cleaning business to the next level!

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