// Knowledge Centre
Straight Answers, before you book.
Everything owners usually ask before starting mentoring — no fluff, just honest answers.
We add to this regularly, so check back if your question isn’t here yet.
// Before You Book
Working with Matt
I'm already too busy in the business for mentoring.
That’s exactly the problem this fixes. Each month is built to hand you back time as we go — not add another thing to your plate.
How is this different from generic business coaching?
Everything is built specifically around exterior cleaning businesses — pricing, seasonality, crews, and the customer objections you actually hear.
What if I'm just starting out?
The framework starts with Find The Gap — so wherever your business is today, month one meets you there.
Is there a minimum commitment?
It’s billed monthly, for as long as it’s genuinely useful to you — we’ll talk this through on the strategy call.
What's the difference between mentoring and coaching?
A coach mostly asks questions and lets you find your own answers. A mentor’s been in the trenches — I’ll tell you what’s worked, what hasn’t, and what I’d actually do in your position. Less theory, more direct advice from someone still running businesses today.
Why should I trust a mentor who isn't a "career" business coach?
Because I’m not coaching from a textbook. I’m still building and running my own companies today — William Hale Fire & Security, Cobra Air, and Cotswold Roof Cleaning — so what I tell you comes from doing it, not just talking about it.
What actually happens on the calls?
We work through the Find The Gap, Foundation Blocks, Fix Your Marketing and Keep The Right Score framework — fortnightly, built around whatever’s actually going on in your business that month, not a generic script.
How long until I see results?
That depends where your business is starting from, and I won’t pretend there’s a fixed timeline. Most owners feel clarity from the first session — the real structural change builds month by month after that.
// The practical stuff
Pricing & logistics
How much does mentoring cost?
£497 a month for ongoing 1:1 mentoring over Zoom, or £997 a month if you want a monthly face-to-face session included too. Fortnightly calls either way, built around your business, for as long as it’s useful to you. No hidden extras, no long contracts.
Can I cancel if it's not working for me?
Yes. It’s billed monthly, not locked into a long contract — if it’s not adding value, you stop paying for it.
Is this online or in person?
Both. Calls are usually over Zoom so they fit around your working day, but if you’re near Royal Wootton Bassett, Wiltshire, we can meet in person too.
Do you only work with cleaning businesses?
Yes — everything here is built specifically for exterior cleaning business owners: pricing, seasonality, crews, and the objections you actually hear from customers.
Is what I tell you confidential?
Yes. Whatever you share about your business, your numbers or your challenges stays between us.
// Still have a question?
Ask it on the strategy call.
Can’t find what you’re looking for here? Book a free strategy call and ask Matt directly — or get in touch and we’ll add it to this page.